Wednesday, June 12, 2013

Wello Corporation & Pepsi Corporation

This is a little story that any unsigned band should find interesting. It's a real example why you never should under estimate any show and that no matter what the situation always play like its the last.

Last year we were booked at the Bitter End in NYC.  We were immediately greeted by very unfriendly staff and bands playing were avg age of 15 super pop fun for the whole family type stuff.  So instantly our impression was o shit this sucks, but our attitude changed to fuck it lets open up with Overdrive and send people running.  We didn't open up with Overdrive but we played much louder, Blackey screamed her throat and tables people were sitting at were rocked upon.  After a song or two literally three quarters of the venue left, which was entertaining. One of the people that stayed and throughly enjoyed our set was Dondeena Bradley VP of Pepsi Co Nutrition.

We hung out with Ms. Bradley for the night and she asked if we were interested in working with her.  We said sure, but more often than not we figured we would never hear from her again. Low and behold she was in touch with us that week and shortly afterwards commissioned to do music for Wello Women. The end product was Rise Up.  When Wello heard Rise Up there were mixed reviews.  People liked it, but it was too intense for the campaign and as a result Rise Up acoustic was recorded, which is total left field sounding stuff from us.

If you're on the mailing list then you have received a free download of the acoustic version.  Let us know what you think!

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